Introduction to Branding

Cost: Free

What does your brand say about your business? This engaging workshop looks at the importance of a businesses’ brand as the core part of a wider marketing strategy. We'll cover tone of voice, brand management, positioning within the marketplace and how to find your niche to ensure you build a winning brand for your business.

We'll look at:

  • What is brand?
  • Value driven branding
  • Finding your niche
  • Brand positioning
  • Brand management
  • Tone of voice

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